We currently offer Introduction to International Business and International Marketing and Management. The courses are offered in a traditional classroom setting. If you are interested in broadening your business background, check out the following course offerings.
IBUS 1305 Introduction to International Business and Trade (3)
(Former course prefix/number IBTR 2370)
The techniques for entering the international marketplace. Emphasis on the impact and dynamics of sociocultural, demographic, economic, technological, and political-legal factors in the foreign trade environment. Topics include patterns of world trade, internationalization of the firm, and operating procedures of the multinational enterprise.
(3 Lec.)
IBUS 1354 International Marketing Management (3)
(Former course prefix/number IBTR 2371)
Analysis of international marketing strategies using marketing trends, costs, forecasting, pricing,
sourcing, and distribution factors. Development of an international export/import plan. (3 Lec.)
For more information, please contact:
Professor Ray Attner, 972-860-4171, rAttner@dcccd.edu
