Brookhaven > Workforce and Continuing Education > Small Business Entrepreneurship Program

Small Business Entrepreneurship Program

Building a successful small business means taking your great idea and developing a working plan to turn that concept into reality. The Brookhaven Small Business Entrepreneurship Program is a multi-layered program designed to guide you through the journey from concept to startup.

We understand that not all entrepreneurs are at the same point along their business development journey. With this perspective in mind, we know there will be distinct levels of knowledge and understanding of how to start and run a business. Participants will have the option to select the level that best aligns with their personal business knowledge, experience and competence level or where they are in their business development journey.

• The Basics of Starting a Small Business, Level I
• Defining Moment, Writing a Fully Developed Business Plan, Level II
• Launching a Small Business, Level III

Key Program Features

The Small Business Entrepreneurship Program prepares the participants the training and skills they need to develop and launch their own small business. Each level has been designed to address key elements of starting a small business and is recommended to be taken in sequence. Learn business structure, explore the viability of starting a business, calculate start-up costs; develop and write a business plan, brand identity and marketing strategy; how to secure funding sources, tax requirements, and what social media platforms to launch and, more.

Our course facilitators are practitioners with academic, professional and hands-on experience in the small business arena; entrepreneurs, executing their business plans and experienced in the role you seek to fulfill – a small business owner!

Participants will have the option to select the level that best aligns with their personal business knowledge, experience and competence level or where they are in their business development journey.

The Basics of Starting a Small Business, Level I

Learn what steps to take to turn your idea into a business plan. This level is for those individuals who have an idea, would like to start their own small business, but don’t know where to begin. Students will learn the fundamental steps of turning an idea into a viable business plan.

Defining Moment, Writing a Fully Developed Business Plan, Level II

Learn how to develop a marketing strategy brand identity, formalize your business process, structure and develop your supporting financial plan and write a business plan. This course will share the key components of establishing a well-developed business plan.

Launching a Small Business, Level III

Have you launched your business or ready to launch your business? Learn how to improve, enhance and ensure the quality and success of your business. Learn how to establish your brand, let your target customers know you exist, and meet all Federal and State legal business launch requirements. This level completes the series of courses to prepare you to effectively launch a small business.